Facts about Lidl inform us about the supermarket chain headquartered in Neckarsulm, Baden-Württemberg, Germany. The official name of the company is Lidl Stiftung & Co. KG. In Europe, there are 10,000 stores of Lidl. The holding company of Lidl is Schwarz Gruppe, which also operates Handelshof and hypermarket Kaufland. Aldi is considered as the primary competitor of this German global discount supermarket chain, Lidl.
Facts about Lidl 1: the foundation of Lidl
A member of the Schwarz family established Lidl in 1930. At first, it was named Schwarz Lebensmittel-Sortimentsgroßhandlung.
Facts about Lidl 2: the development
Since its foundation, Lidl has been developed well for it can be found in at least 20 countries in Europe.
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Facts about Lidl 3: the name Lidl
The supermarket chain is named after Ludwig Lidl. He was the former business partner of Josef Schwarz. Lidl was paid 1,000 German marks by Dieter Schwarz for the rights of the name.
Facts about Lidl 4: the Schwarz Group
Lidl is one of the biggest retailers in the world. It took the fifth largest one globally. In 2011, the sale of Lidl reached $82.4 billion.
Facts about Lidl 5: Josef Schwarz
Südfrüchte Großhandel Lidl & Co., was known as a fruit wholesaler. Josef Schwarz was a partner in the company since 1930. He contributed a lot to the development of this fruit wholesaler into a general food wholesaler.
Facts about Lidl 6: destruction of Lidl
In 1944, Lidl was destroyed because of the Second World War. Then it was restored for 10 years. The Schwarz-Gruppe was directed to hit the cast and carry wholesale markets, larger supermarkets and discount markets when it was led by Dieter Schwarz in 1977. He was the son of Josef.
Facts about Lidl 7: the first discount store of Lidl
In 1973, the first discount store of Lidl was opened. The concept of Aldi was copied by Lidl. The size of the retail outlet was made smaller to reduce the cost, as the shelves were not used to sell the items.
Facts about Lidl 8: Lidl in 1977
It seems that Lidl was well developed from 1973 until 1977. It owned 33 discount stores by 1977.
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Facts about Lidl 9: launching Lidl in UK
In September 1994, Lidl was established in UK. It is considered as a small business in the country. Today, it has more than 590 stores.
Facts about Lidl 10: during the Christmas time
During the Christmas time, more than 50 percent of the people who live in UK shop in Aldi and Lidl.
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